by Mark Luckenbaugh | Feb 7, 2018 | Local SEO
Who is mad at me about the click bait title? You either die the hero…or you live long enough to see yourself become a marketer that uses click bait titles. Seriously though, niche relevance rocks I do feel like we neglect one of the most powerful themes our... 
by Mark Luckenbaugh | Jan 29, 2018 | Local SEO
ContentsLocal Mini Guide: Review Stars in the SERPsWhat are Review Stars and How do they Help Me?Results summaryHow do I Add The Review Stars to my Site?Where do I put the Code?Removing Bad Reviews From your Site and Average RatingA Few Other Things to... 
by Mark Luckenbaugh | Dec 7, 2017 | Local SEO
ContentsWhat you are in forShould we even Build Them?The Maps DebacleThe Quality of the PlatformThe Quality of the CitationIndexing, or the Lack ThereofThe SolutionBuild an Intelligent Citation StrategyCitation Build SpecsConclusionShameless Plug What you are in for... 
by Mark Luckenbaugh | May 31, 2017 | Uncategorized
We requested over 200,000 words of content last week. This ranged from buyer guides (affiliate articles), information posts for the aforementioned affiliate sites, press release articles, and website content. A lot of people struggle with content creation. It is the... 
by Mark Luckenbaugh | Mar 1, 2017 | Local SEO
Intro Hey LCT. It has been quite some time so I wanted to deliver something pretty epic. Over the next few weeks I am going to be completely dissecting the local Google updates that have been plaguing both the 3 pack and the organic serps. Things have been crazy,... 
by Chaz Edward | Feb 11, 2017 | Uncategorized
Cute little guy right? WRONG! Possums are great at playing dead and then going in for the kill when you aren’t watching! Google’s version of this is almost as nasty. In case you aren’t aware, Google’s Possum update hit back in September... 
by Mark Luckenbaugh | Sep 21, 2016 | Local SEO
In an attempt to publish more case studies we decided to give you guys a step by step site ranking. What better to hook you guys up with than a page one ranking case study? I want to get pretty granular in this one, and I will strive to keep it as concise as possible,... 
by Mark Luckenbaugh | Sep 13, 2016 | Local SEO
With the 7 pack turning into the 3 pack, and soon to be two pack in certain serps, it is important to be able to confidently rank your client GMB. My team is behind the DFY Google My Business Optimization service offered at Web20Ranker and this post will actually... 
by Mark Luckenbaugh | Sep 8, 2016 | Webby Section
by Mark Luckenbaugh | Jul 29, 2016 | Uncategorized
The Secret Anchor Text Formula and The Magic Link you Need to Rank Finally Discovered! I hope every seasoned seo rolled their eyes just a bit when they read that. That was a bit click bait-ish, and for good reason. This formulaic mindset when it comes to seo is... by Mark Luckenbaugh | Jun 30, 2016 | Uncategorized
Caveat: this training has not been updated in a long time. Maybe if you guys love it we will make some new stuff? Let us know. ... 
by Mark Luckenbaugh | Jun 16, 2016 | Uncategorized
Image Optimization Post Picasa Hey guys! One of the most popular discussions I have seen arise time and time again within the past month or so was the one that asked about image optimization post Google Picasa. Thankfully the solution is convenient and we have some... 
by Chaz Edward | Apr 18, 2016 | Uncategorized
Click Here To Grab The Rest Of The Email List Building And Marketing Course-FREE! LIMITED TIME: Webinar Replay Shows How The Big Boys Build Massive Local Lists And Sell This As A Service... 
by Mark Luckenbaugh | Feb 29, 2016 | Local SEO
Hey LCT, we wanted to deliver to you another incredible piece of hybrid training content that illustrates how you can achieve success with ranking GMB listings in the 3 Pack, and we also included the same checklist that Brian uses to crush maps rankings. We know this... 
by Mark Luckenbaugh | Feb 14, 2016 | Uncategorized
Swipe Our Exact Pricing Matrix for Local SEO If you sell local SEO services, you’ve probably had thoughts like this: “Am I charging enough for my services?” “I wonder what my competitors are charging.” “Can I raise my prices?”... 
by Mark Luckenbaugh | Jan 18, 2016 | Local SEO
This Mini Course put together with the guest contributions of Chaz Edward from Web20Ranker.com, Local Client Takeover’s preferred vendor for content and IFTTT networks. I understand how that headline can seem unreasonably hype. Especially with some of the... 
by Mark Luckenbaugh | Jan 12, 2016 | Uncategorized
Local Client Takeover’s Recommended Products for Internet Marketing I’ve listed some of my favorite products below. Some of these links are affiliates, but we use all of the products we recommend. Call Tracking Analytical Call Tracking – This is the... 
by Mark Luckenbaugh | Nov 9, 2015 | Client Acquisition, Local SEO
The Hidden Benefits Of Call Tracking What is call tracking and why should you care? We all hear about call tracking but nobody dives into why it’s so important. It is such a powerful tool that you absolutely, positively need to use. In this post, I’m... 
by Mark Luckenbaugh | Nov 5, 2015 | Uncategorized
Boosting dwell time and engagement is one of the easiest ways to boost conversions. The time it took you to open this page and read that first sentence is the average web surfer’s attention span. If they were not captivated then you can kiss that conversion... 
by Mark Luckenbaugh | Oct 29, 2015 | Q&A
Local SEO and Local Marketing Q&A Sessions 1-10 [Q&A#1] Do you reach out to most of your prospects? [Q&A#2] Is it good to stay in one niche with lead generation or do multiple? [Q&A#3] What’s your favorite client acquisition tactic? ... 
by Mark Luckenbaugh | Oct 19, 2015 | Client Acquisition
Here’s a post that Rob Pene put together for us. You can get ahold of him here. A couple weeks ago, I saw a post in one of the Facebook groups I’m a part of, about how people were acquiring their clients for Web Design and SEO work. There was a lot of... 
by Mark Luckenbaugh | Sep 8, 2015 | Client Acquisition
“If your cold calling, blind emailing, walking in uninvited approach is not working, then maybe you need to go back to the drawing board…” -a wise man Ok sorry for shouting in the intro but in this post I want to solve a major problem I have seen... 
by Mark Luckenbaugh | Sep 2, 2015 | Uncategorized
Here’s a 540 email subject line swipe file for free A little over a year ago, I read some advice about signing up for a bunch of different newsletters in your industry. I used a VA to sign up for a lot of different companies in people in the IM and SEO space.... 
by Mark Luckenbaugh | Aug 31, 2015 | Webby Section
Resources mentioned: Video Marketing Magazine Ray the Video Guy 
by Mark Luckenbaugh | Aug 26, 2015 | Local SEO
I made a post about using press releases in our marketing a few months ago and truth be told I was not crazy about the formatting. I decided to revisit the topic and build the post out in a more organized, structured, and actionable fashion, as well as answer some of... 
by Mark Luckenbaugh | Aug 21, 2015 | Local SEO
Here’s a List of 15 free Local SEO Tools that are Actually Useful Do you guys hate lists of free tools that are full of PLR stuff or…just plain silly tools that offer no value to your business? Yea, I do too. Thus, I wanted to throw together a list of... 
by Mark Luckenbaugh | Aug 19, 2015 | Webby Section
Resources mentioned: Self Made Businessman blog Ninja Outreach 
by Mark Luckenbaugh | Aug 12, 2015 | Local SEO
I want to discuss what structured data does and why it is important when optimizing our sites for search. I also see a ton of people having issues when building schema and/or adding the code to their sites, thus I am going to go over a few “easy” ways to... 
by Mark Luckenbaugh | Aug 8, 2015 | Local SEO
I am going to weigh in on this three pack update a bit differently than most of my digital marketing peers. Most of the attention this “snack pack” has been drawing has been negative to say the least. I saw someone say “local seo is dead” This... 
by Mark Luckenbaugh | Jul 15, 2015 | Local SEO, Paid Marketing, Webby Section
